Swedish House Mafia signs with Columbia Records after bidding war with Universal Music Group
After months of shopping for a new label to call home, Swedish House Mafia have signed a deal with Sony Music’s Columbia Records. The superstar trio join a deep roster of world-class dance music talent, including Gesaffelstein most recently, along with Calvin Harris, The Chainsmokers, Daft Punk, Diplo, and Dillon Francis, to name a few.
The newly-minted deal to sign Swedish House Mafia comes on the brink of their global reunion tour, beginning in May. According to Variety, a heated bidding war ensued with Universal Music Group’s Republic Records over the tri-star-powered act. In the end, Columbia came out on top—and for “significantly less” money, according to sources.
Swedish House Mafia are set to hit the world’s biggest festivals and stadium-sized arenas this summer. They decided to reunite after their highly-publicized return to the stage at Ultra’s 20th anniversary, which is running up against its one-year mark. The three haven’t appeared on-stage together since, so the hype is becoming very real, to say the least.
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